We turn ‘what if’into ‘what’s next’.
Walkover is a startup for startups. We build products, then companies, then the next idea.
We don't just talk. We build, and it scales.
Anyone can start something.
Ideas here go straight to whoever can help, often the same afternoon. You don't need a slot on anyone's calendar.
- DDesigner · week 2
What if MSG91 showed delivery reports on a map? Customers keep asking “where did it fail?”
- CCo-founder · 4 min later
Love it. Build a rough one, try it with 10 customers this week. If they use it, it's yours.
🔥 6💡 4 - EEngineer · 6 min later
I'll pair with you tonight. Chai pe baat karte hain?
We build apps that grow into companies.
Hover or tap a product to see its number.
Great things are made by sitting together.
Not sitting alone.even the breaks are a sport ↘
Catch the ideas, dodge the meetings with no agenda, and ship a new version every 5 ideas.
We want you to build the future.
You don't need permission, a big team or a perfect plan. Start small, then ship version two. If you'd like to do it with us, join us.
It all started
in 2010.
A few friends in Indore wanted to help startups build what they had in mind. We're still a startup at heart, still bootstrapped, and still helping startups make the world a little better.
Bootstrapped from day one.
We grew on what customers paid us, not on funding. Some of our apps have already grown into companies of their own. If you'd like to understand how, talk to the founders.
The people who walked over first
Three people, one city, no investors. In 2010 they started Walkover with a single SMS product and a simple rule: build what customers will pay for, and let anyone with a good idea build it. Sixteen years later that rule is still how the company works, and they are still in the office every day.
Look how far it's gone.
- 2010Walkover starts in Indore.
- 2010MSG91 launches.
- 2016Giddh and viaSocket launch.
- Today~250 people, 30,000+ businesses, 2.5B+ API calls a month.
- NowM91, Embarko, Mushrooms and Liliphant are out in the world.
Design
Simple, useful products people actually enjoy using.
Culture
People first. Passions pursued, failures embraced, happiness taken seriously.
Technology
Built to last and built to scale, now with AI at the core.
Simon says: the stack
Watch the products light up, then tap them back in the same order. Each round adds one more.
Our experiments
We believe in simplicity, so we build simple, useful products. Some of them grew into companies of their own.
Three products that grew into companies.
Each one started as a fix for a problem we had ourselves. Today they carry 2.5 billion+ API calls a month for 30,000+ businesses, and every one was paid for by customers, not investors.
Cloud communicationThe problemAn OTP that arrives late is a customer who never signs in. Businesses had no single, reliable way to reach people on the channel they actually read.
Every message a business sends should arrive, on whatever channel the customer reads.
- SMS
- RCS
- Voice
- OTP & authentication
- One API for all of it
Used by teams at Xiaomi, Razorpay, Unacademy, Ixigo, Mahindra and Apollo 24/7
AccountingThe problemSmall businesses kept books in one tool, invoices in another, and filed GST by hand at the last minute.
Accounting that keeps a business ready for tax day, every day.
- Cloud ledger
- GST returns
- E-invoicing
- Bank reconciliation
- Multi-currency
- Tally import
Built for founders, accountants and CAs who run more than one company
Integrations & automationThe problemEvery new app a team adds becomes another place work gets stuck, and wiring apps together used to need a developer.
Any app should be able to work with any other app, for anyone, and now for AI agents too.
- Managed sign-in for every app
- Triggers & webhooks
- AI steps
- MCP
- Embeddable in your product
The integration layer behind SaaS products, operations teams and AI agents
What we're building now, with AI at the core.
New bets, built on what the first three taught us. Some are born inside a product that already works.
M91Human in the loopBorn at MSG91
The problemAI agents act in seconds, but some calls need a person, and notifications get ignored.
When AI needs a human, reach the right person's phone until they answer.
- Rings even on silent
- Approve from the lock screen
- Free forever
EmbarkoApp hostingIn beta
The problemAnyone can build an app with AI now. Putting it online still needs servers, a database and a deploy.
Put any app you build with AI online, instantly.
- One pasted prompt
- Database + storage built in
- Your own domain
MushroomsMCPBorn at viaSocket
The problemAI assistants can talk about your work, but they can't touch the apps where the work lives.
Let the AI you already use take action in your apps.
- 2,030+ apps
- Claude, ChatGPT, Cursor, Gemini
- Fewer tokens per action
LiliphantConversation intelligenceEarly prototype
The problemThe signal in a customer conversation (a churn risk, a renewal, a next step) gets lost in the transcript.
Know what matters in every customer conversation, now.
- AI-first
- Risks, dates and next steps
- Pulled out as you talk
Built. Shipped. Still growing.
businesses use our products every day.
API calls a month run through MSG91.
No VC money. Every product grew on what customers paid for it.
Our own e-commerce summit, where we launched Complete Checkout for Shopify brands (Sept 2026).
viaSocket on Capterra (640+ reviews) · MSG91 on G2 (200+ reviews).
We host developer meetups like GDG, PyData and HackIndore in our office.
Real businesses. Real use.
Razorpay sends login OTPs and payment links to its customers through MSG91.
Ixigo keeps travellers updated across SMS, email and WhatsApp with MSG91.
Unacademy keeps its learners engaged with personalised campaigns on MSG91.
What customers say
Ideas get pinned up, not passed over.
Anyone can pin an idea, from the newest intern to people who have been here 15 years, and anyone can back it. If it's good, we'll help you build it.
Building your own startup? Pin it here, or if you'd rather keep it private, pitch us on Talk to us.
Pair the products
Flip two cards at a time. Match every product in as few moves as you can.
Kaam bhi, mazaa bhi.
We want to do what we want, and we want to have fun doing it. Here's what that looks like on an ordinary day.
What we do when we're not shipping.
A letter every Friday.
Short notes from Walkover to the whole team, about work, life and staying happy. Nearly 70 so far, in English and Hindi.
Read all the letters →The Winners Section
On the first Friday of every month, we pick our Employees of the Month. Their names go up here.
Coming soon
The first winners are announced on the first Friday of the month.
Where do the founders sit?
Tap the desks and find the founder and both co-founders. You might be surprised where they are.
Ten lines we live by
Ten lines we wrote down, and we actually use them. Read them in English or Hindi.
Today's value
Roll our dice and live by whatever value comes up today. A double gets you a bonus.
Told by the people in it
Short videos from the people who build here, one person at a time. Videos coming soon
How fast do you reply?
Wait for the message, then tap the moment it lands. Around here, replies are quick.
What's happening
What we're working on right now and what's coming next.
viaSocket goes all in on AI automation
Connect your apps and automate tasks like a developer would, without code.
Mushrooms: give your AI hands
Connect your AI tools to 2,000+ apps so they can actually do things.
Embarko: deploy anything, get a live URL
No Dockerfile, no config. Deploy from your terminal or your AI agent.
M91 is live
When software or AI needs a human, M91 rings the right person until they answer.
Liliphant, our newest prototype
AI-first conversation intelligence that tells you what matters now.
Name that product
We scrambled our product names. Type each one back in the right order. Five rounds.
Passion first.
Skill second, degree last. If you want to make life better for other people and you can't sit still, you'll fit right in.
Learn how a company really works.
For six months you work inside Walkover, directly with the founders and the people changing things here. It's paid. Students, freshers, career-switchers: anyone can apply, and you can start whenever you're ready. Do well, and you can stay on full-time.
Define your own role.
Tell us the role you'd create here. We'll keep it on file and let you know when we need you.
Only the Walkover team can read what you send.
Bulb vs dice
You're the bulb. Our dice bot plays fair, but it doesn't like losing.
Say hello.
Call, message or email us, or walk in. A real person will get back to you.
Walk in, we mean it.
5th Floor, Wing B, LIC Tower,
28-29-30, PU‑03, Scheme No. 54,
Indore 452011
Monday to Friday, 10am to 8pm
Bug bash
Bugs pop up for 20 seconds. Squash as many as you can, and leave the features alone.